The smaller brands: Coops and Cages, Betta Pet Systems and My Chicken Coop

These three sellers have something unusual in common. Between them they have no measurable Australian brand search at all, not one row across the 403 keywords in our research set, while 12,100 people a month search the generic term their listings appear against. People meet these brands in a search result and then have no way to look them up. This page is what we could verify about each.

Prices and specifications checked 12 September 2026

Found, not sought

Every other brand on this site has at least some demand behind its own name. Somerzby at 320 a month, Omlet at 110 a month, Catnets at 110 a month. These three return nothing, which is why this page carries no keyword of its own and no volume figure.

That asymmetry is the whole reason a page like this is worth writing. A seller with no brand search cannot be checked by name, cannot be compared by reputation, and is met for the first time at the moment of purchase. Everything below is taken from each seller's own published pages, with the figures they contradict noted where they contradict them.

Coops and Cages

Timber flat-packs, the same family of products Somerzby sells. The 7 models below are the ones we recorded as exclusive to Coops and Cages on the date checked. It publishes a mesh aperture on part of the range and nothing on the rest, publishes no wire gauge at all, and publishes no warranty period on the product page.

Floor area is computed by us from each seller's published dimensions, using the ground footprint where one is published and the external dimensions where it is not. No seller in this market publishes a floor area.

Coops and Cages is also where the market's capacity claims come apart most visibly. It claims up to 1-2 cats if you let them out daily to exercise in 1.57 square metres, and up to 5 cats in 2.75 square metres, and up to 6 cats in 4.2 square metres. Space per cat therefore swings by nearly half across one seller's own range, and a nearly identical shell is sold by Somerzby with no capacity claim at all.

Across the market the claims invert completely. The Samland Wooden Cat Cage Walk in Cat Condo House Kitten Ferret Enclosure Cage is published as suitable for more than 4-6 cats in 1.76 square metres, while the Coops and Cages Grey Resort Cat Enclosure is published as up to 1-2 cats if you let them out daily to exercise in 1.57 square metres. That is up to 3 times as many cats in almost the same floor area, from two sellers of near-identical timber flat-packs. Capacity in this category is a marketing number, not a specification, and our size and space register sets every claim against the area we measured.

Betta Pet Systems

The outlier of the three, and the only Australian manufacturer here: galvanised Australian steel, bolt-together panels, made in Preston in Victoria and sold factory direct with a display centre. It is also the only seller in this market that treats the coating as a priced choice rather than a fixed spec.

The coating premium runs from $10 to $205 depending on size, and Betta says any Colorbond colour is available at no further charge. Nobody else in this market lets you buy the same unit twice at two durability levels, which makes Betta the only seller whose pricing shows what a finish is worth.

One published claim does not survive checking. Betta says its Cat Tower is the only enclosure on the market with a height of 2.4 metres. One product in our data is taller: the My Chicken Coop Purradise Large Cat Enclosure at 250cm. The claim sits on a page whose own prices are dated 2021, so it may well have been true when it was written.

Betta publishes no mesh aperture and no wire gauge anywhere on its site, and no warranty period. It also sells a wire access tunnel by the metre rather than by the section, which is the only per-metre tunnel pricing we found: useful if you want to reach a cat door on the other side of a path. See runs and tunnels.

My Chicken Coop

The widest cat range of the three, and the only seller besides Omlet that publishes a warranty term: 12 months, plus a 14 day money back guarantee that includes refunding the delivery cost, plus free transit insurance. Every model is shown as a discounted deal against a struck-through was-price. It also sells one of its units through Bunnings Marketplace under a different brand name at a higher price, which is covered on the Bunnings page.

Its own category page disagrees with its own product pages

My Chicken Coop's cat category page states: "our prices range from as little as $239 to $1148 for the top of the line model - the Super Castle Walk In Cat Enclosure". Both ends of that sentence are contradicted by the product pages it links to. The Super Castle is priced at $1,314 on its own page, reduced from $1,689. It is not the dearest model in the range either: My Chicken Coop The Grand Barn Walk In Cat Enclosure is $1,699. The cheapest cat model we could find priced is $289, not the figure the category page names.

This is not presented as sharp practice. It is presented because it is checkable in two clicks, and because a category page that has drifted from its own product pages is a useful warning that the published figures on a small seller's site are not always maintained together.

Component dimensions that do not sum

Two models publish a house length and a run length that do not add up to the published overall length. Nothing here says which figure is wrong, only that both cannot be right, and the overall length is the one that decides whether the unit fits down the side of a house.

One model in the range publishes no price at all on the date checked, unlike every other model, so it is recorded here with a blank price rather than a guess: My Chicken Coop Purradise Large Cat Enclosure.

How to compare them

Two rules make these three comparable at all. First, count Coops and Cages and Somerzby as one supplier, so a shortlist with both on it is really a shortlist of one. Second, compare on floor area per dollar rather than on headline price, because the three sell very different amounts of space at similar prices: the full ranking is on price per square metre, and what each one actually discloses about materials is on the materials register.

And none of the three publishes a wind rating, because nobody in this market does. If the enclosure is going somewhere exposed, that absence is the thing to weigh, not the brand name. Before you buy anything, check what your council requires in the council register.

Common questions

Are Coops and Cages and Somerzby the same company?

We do not make a claim about ownership, and nothing on either site states one. What we can report is that the two catalogues are substantially the same product range: Multiple models appear on both sites at identical prices and are served from identical image paths. One seller lists as "Resort" what the other lists as "Mansion", at the same price. Our own table lists only each seller's exclusive models, so the duplication is not visible in it. Treat the two as one supplier when you compare, because buying from both quotes is comparing one supplier with itself.

Why does nobody search for these brands?

Because they are found, not sought. None of these three registers any measurable Australian brand search volume: not one row across the 403 keywords in our research set. Meanwhile 12,100 people a month search the generic term, and these sellers appear in those results. A buyer meets the brand in the search results and has no way to look it up afterwards, which is the exact gap a comparison page fills.

Are Betta Pet Systems prices current?

Betta's own page says they are October 2021 prices, carried unchanged on a live page, and that they may change without notice. It also says all sizes shown are approximate only. We publish them as Betta publishes them, with that caveat attached, and you should confirm before ordering. Betta is a Preston, Victoria manufacturer selling factory direct with a display centre, not a flat-pack importer, which is also why it is the only seller in this market that prices galvanised and powder-coated finishes separately.

Which of these is the best value?

On price per square metre of floor area, Coops and Cages' larger runs place highest of the three, and Betta's steel units are the most expensive per square metre in the whole dataset. That is not the same as worst: Betta is Australian-made steel with a coating choice, against imported flat-pack timber. What none of the three publishes is a wind rating, and only My Chicken Coop publishes a warranty term, so durability cannot be compared on anything the sellers themselves state.